By Madelaine Nott
If you’re hoping for a successful career in the media and communications industry, it is no secret that internships are your key to success. However, if you’re new to the game, it can be difficult to know how to score an opportunity with your dream company – or even where to look in the first place! Earlier this year Maddy Clark worked as an intern for the Scottish Media Team at the Gold Coast 2018 Commonwealth Games. So, I caught up with her to discuss how she landed her dream internship, and to hear her tips on how you can do the same.
What do you study?
I am currently studying a Bachelor of Business and Arts, majoring in Marketing and an extended major in Mass Communication and Journalism at the University of Queensland.
You recently completed an internship at the Gold Coast 2018 Commonwealth Games. How did this opportunity arise?
I was scrolling online and saw the ad promoted by one of UQ’s schools. I read through the position, thought it would be an amazing opportunity and applied. After that, I had a series of skype calls and emails with the team in Scotland and was lucky enough to be successful.
What did your work at GC2018 entail?
My position was with Scotland’s Digital Team. It was very dynamic and my routine varied daily but included attending and reporting on events, interviewing athletes and creating online content for Team Scotland’s socials. It also involved collecting reports and photos from a variety of venues and reporters and then publishing the results online so that people overseas could get involved and keep up with the team. We also produced short videos, memes and fun facts so that fans could engage and learn more about the athletes.
What did you gain from the experience?
Overall, it was a truly amazing opportunity. I learned a vast array of skills in relation to journalism, media and communications. As it was such a high profile event, there was media from all around the world, so I was able to learn from a number of industry experts, which really strengthened and developed my reporting and interviewing skills.
This was my first experience in such a professional environment, and my first time interviewing high calibre athletes, so there were many new protocols I had to master. I really had to multitask and learn how to manage my time so all the tasks were completed to meet deadlines.
What advice would you have for other students interested in similar opportunities?
Just apply! Brainstorm the organisations, events or brands you would like to work with and reach out to them.